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Provider overview
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Provider overview

Woolworths Mobile: Telstra coverage with Everyday Rewards

Woolworths Mobile, now branded Everyday Mobile from Woolworths, has sold mobile plans since 2015 as an MVNO on the Telstra wholesale network, so you get broad coverage including much of regional Australia at reseller prices. Its standout perk is Everyday Rewards: you earn points on plans and recharges, plus regular bonus-data and points offers. Here is everything you need to know about Woolworths Mobile plans, network, rewards and customer service before you decide.

Telstra

wholesale network

Rewards

Everyday points

Prepaid

& SIM-only

No

lock-in

Coverage

Woolworths Mobile network & coverage

Woolworths Mobile does not run its own network. It is an MVNO that resells the Telstra wholesale network, so you get Telstra-grade reach, including strong regional coverage, without paying Telstra\'s premium retail prices.

Telstra

Wholesale network

Woolworths Mobile runs on the Telstra wholesale mobile network, giving it one of the widest 4G and 5G footprints of any reseller in Australia.

Regional

Wide reach

Because it uses the Telstra network, Woolworths Mobile reaches much of regional and remote Australia where smaller resellers cannot, making it a strong choice outside the major cities.

MVNO

Reseller pricing

As an MVNO, Woolworths Mobile leases capacity rather than owning it, so plans are cheaper than Telstra retail. Some premium network features can differ from a direct Telstra plan.

Check before you sign up. Coverage still varies in remote areas, so always check the Woolworths Mobile coverage map for your exact address. To see how it stacks up against the network owner and other resellers, read our Telstra review and our mobile providers guide.

The plans

Woolworths Mobile plans explained

Woolworths Mobile keeps four plan families, all built around flexibility: pay-as-you-go prepaid, longer-expiry recharges, no lock-in SIM-only and phone-on-a-plan bundles. Most include unlimited standard national calls and texts plus data banking.

SIM-only

$25 SIM-only

22 GB

$25/mo

  • Telstra wholesale 5G
  • Unlimited national talk & text
  • Data banking on recharge
SIM-only

$40 SIM-only

70 GB

$40/mo

  • 15% off monthly with Everyday Rewards
  • Earn Everyday Rewards points
  • No lock-in contract
SIM-only

$50 SIM-only

110 GB

$50/mo

  • 15% off monthly with Everyday Rewards
  • 10% off one Woolworths shop a month
  • No lock-in contract
Prepaid

$30 prepaid

30-day expiry

$30 recharge

  • Unlimited national talk & text
  • Bonus data banks on recharge
  • Recharge in the app or in store

Indicative pricing as of June 2026. Always check Woolworths Mobile for current plans and inclusions.

Good to know. SIM-only and prepaid plans are no lock-in, so you can change or leave without an exit fee. A phone-on-a-plan bundle commits you to paying off the handset, and any remaining device balance is due if you cancel early. For live pricing, always check Woolworths Mobile\'s current plan pages.

The perks

Rewards, data banking & bonus data

The reason most people pick Woolworths Mobile over another Telstra reseller is the rewards. If you already shop at Woolworths, the Everyday Rewards integration and regular bonus-data offers add up.

Everyday Rewards points

Earn Everyday Rewards points on eligible plans and recharges, the same program you use at Woolworths supermarkets, with regular bonus-points offers for joining or referring a friend.

Data banking

Unused data rolls over and banks on eligible plans, so the allowance you do not use one period is there when you need a bigger month later.

Bonus data offers

Woolworths Mobile runs regular promotions with extra bonus data on selected plans and recharges, and members can sometimes get a percentage off their monthly bill.

Value

strong point

Easy

sign-up

Online

support

Woolworths Mobile reviews: is it worth it?

Woolworths Mobile reviews are mostly positive on the things that matter day to day. Customers rate the sign-up and activation as quick and easy, the Telstra-based coverage as reliable, and the Everyday Rewards points as a genuine bonus if you shop at Woolworths anyway. The recurring complaint is customer service: support is largely online and can be slow to resolve issues when something goes wrong.

If you value coverage, rewards and a low price over a fast phone queue, Woolworths Mobile is a strong reseller pick. If you need hands-on phone support, weigh that up before you switch.

Joining Woolworths Mobile

How to sign up, activate & recharge

Getting started with Woolworths Mobile is quick, whether you are activating a new prepaid SIM or moving your existing number across.

New customers & activation

Buy a SIM online or in a Woolworths store, then activate it in the Everyday Mobile app or online with your SIM serial number and a valid ID. You must be 18 or over. To keep your number, choose "transfer existing number" and have your current account details ready so the port can complete.

Recharge & manage your account

Recharge prepaid through the Everyday Mobile app, online, with a prepaid voucher from a Woolworths supermarket, or set up auto-recharge. Manage billing, track usage and link your Everyday Rewards card in the app. See our contact guide for help with porting, activation or billing.

Common questions

A Selectra expert answers your most common Woolworths Mobile questions

Woolworths Mobile (Everyday Mobile from Woolworths) is an MVNO on the Telstra wholesale mobile network. That gives it broad 4G and 5G coverage across Australia, including much of regional and remote Australia, at reseller prices rather than Telstra's premium rates.

Woolworths Mobile offers 30-day prepaid, long-expiry prepaid (up to 180 or 365 days), SIM-only month-to-month plans, and phone-on-a-plan bundles. Most plans include unlimited standard national calls and texts plus data banking.

You earn Everyday Rewards points on eligible Woolworths Mobile plans and recharges, the same points you collect at Woolworths supermarkets. Woolworths also runs regular bonus-points and bonus-data offers, so it is worth linking your Everyday Rewards card when you sign up.

SIM-only and prepaid plans are no lock-in, so you can change or leave without an exit fee. If you take a phone on a plan, you commit to paying off the handset, and an early termination or remaining device balance applies if you cancel before the device is paid off.

Call 1300 10 1234 from any phone, or 1665 free from a Woolworths Mobile service, Monday to Friday 9am–5pm and Saturday 10am–4pm (AEST). You can also message 24/7 through the app or use live chat. See our Woolworths Mobile contact guide for every channel.

Activate online or in the app with your SIM serial number and ID, then port your old number if you want to keep it. Recharge prepaid through the Everyday Mobile app or online account, set up auto-recharge, or use a prepaid voucher from a Woolworths supermarket. Bills can be paid by direct debit, online or BPAY.

Reviews are mostly positive on value and network. Customers praise the easy sign-up and activation, the reliable Telstra-based coverage and the Everyday Rewards integration. The main criticism is customer service, which is mostly online and can be slow to resolve issues. If you want Telstra-grade coverage for less and shop at Woolworths anyway, it is a strong pick.

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Independent comparison

Is Woolworths Mobile the best value for how you use your phone?

Woolworths Mobile gives you Telstra coverage and Everyday Rewards for less than Telstra retail, but it is not the only reseller on the network. Compare it against the other major networks and resellers to find the plan that matches how you actually use your phone.