iPhone vs Samsung

iPhone vs Samsung: Which Smartphone Is Better in 2025?

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When deciding between Samsung and iPhone in 2025, Australian consumers face a pivotal choice. Both brands are titans in the premium smartphone market and often top the search for Samsung vs iPhone or iPhone vs Samsung. This guide directly compares the latest models, operating systems, performance, camera technology, and value to help you make the right choice.

Samsung vs iPhone: Quick Overview
FeatureSamsung Galaxy (S24 Series, Z Fold5/Flip5)iPhone (15 & 16 Series)
OSAndroid 14 + One UIiOS 17/18
HardwareAMOLED, foldables, up to 200MP cameraAerospace aluminum/titanium
Updates4 years OS, 5 years security5–6 years iOS updates
EcosystemWorks with Google, open smart devicesSeamless with Apple devices
Price RangeFrom $649 to $2,599 AUD$1,499 to $2,199 AUD

iPhone vs Samsung: Key Differences

1. Operating System & User Experience

iPhone: Runs on iOS, renowned for privacy, simplicity, and integration. Effortless to use, especially if you own a MacBook, iPad, or Apple Watch. Features like AirDrop, iMessage, and seamless iCloud backup keep everything connected.

Samsung: Uses Android 14 with Samsung’s One UI, offering exceptional customization. Personalize your interface, widgets, and app choices. Samsung phones integrate perfectly with Google services like Assistant, Gmail, and Photos, and support foldables and unique layouts.

Verdict: If you want simplicity and security, choose iPhone. Prefer flexibility? Samsung leads.

2. Design & Build Quality

  • iPhone: Uniform design, crafted from aluminum or titanium, offering a premium look and feel.
  • Samsung: Innovative hardware with a focus on screen technology—think 6.8-inch 120Hz AMOLED displays and foldable options (Galaxy Z Flip5, Z Fold5).

3. Camera Technology

  • iPhone: Excels at video, with features such as Cinematic Mode and ProRes support. Colors are natural and video stabilization is industry-leading.
  • Samsung: Shoots stunning photos with up to 200MP sensors and capabilities like 10x optical zoom and AI Night Mode.

If shooting video is your priority, iPhone is top. For experimental photography, Samsung offers more versatility.

4. Performance & Longevity

  • iPhone: Powered by the A17 Bionic chip, optimized for efficiency and longevity. Expect regular updates for 5–6 years.
  • Samsung: Flagship Galaxy models use top-tier Qualcomm Snapdragon or Exynos chips, delivering robust performance. Now offers 4 years Android OS and 5 years security updates.

5. Price and Model Range

Samsung vs iPhone: Price Comparison (2025 in Australia)
ModelSamsung Price (AUD)iPhone Price (AUD)
Base ModelGalaxy A54: $649iPhone 15: $1,499
FlagshipGalaxy S24: $1,399 
S24 Ultra: $2,199
iPhone 15 Pro Max: $2,199
FoldableZ Flip5: $1,799 
Z Fold5: $2,599
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Samsung offers the broadest price range, with options from budget Galaxy A-series to premium Ultra and innovative foldables. iPhone focuses exclusively on high-end devices.

Ecosystem: Samsung vs iPhone

Apple: If you already own Apple devices, nothing matches an iPhone’s integration with the Apple ecosystem; features like Handoff, Universal Clipboard, and AirPlay make multi-device use seamless.

Samsung: Expanding with Galaxy Buds, Watch, and SmartThings. Greater compatibility with third-party brands and Google Home for smart gadgets.

iPhone vs Samsung—Which Is Better?

  • Choose iPhone if you want:
    • Long-term updates and higher resale value
    • Simplicity and privacy
    • Seamless experience across all Apple products
  • Choose Samsung if you want:
    • A phone for any budget
    • Max hardware/customization flexibility
    • Innovative form factors (foldables)

There’s no single winner in the Samsung vs iPhone debate—each brand excels for different reasons. Assess your top priorities, budget, and device ecosystem needs before choosing, both brands deliver top-notch options for Australia in 2025.

Frequently Asked Questions

Which is better in 2025: Samsung or iPhone?

Both Samsung and iPhone offer excellent flagship smartphones. iPhones are known for long-term updates, privacy, and seamless Apple ecosystem integration. Samsung excels in customization, a wide price range, and innovative features like foldables. The best choice depends on your preferred operating system, budget, and device features.

What are the main differences between Samsung vs iPhone?

The main differences include the operating system (iOS vs Android), design philosophy, camera technology, update policies, and price range. Samsung offers more hardware variety and customisation, while iPhones provide a streamlined, secure experience and longer software support.

Which is more affordable: iPhone or Samsung?

Samsung generally provides a wider range of price points, from affordable mid-range models to high-end flagships and foldables. iPhones are exclusively premium, typically starting at a higher price than the most affordable Samsung models.